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Commenting on the development, GCPL CFO Sameer Shah said: “With commodity prices coming down, GCPL is one of the first FMCG companies to pass on the price reduction benefit to consumers.”
“For soaps specifically, GCPL has reduced prices between 13 and 15%. We reduced the price of the bundle pack (five units of 100 gm each) of Godrej No.1 soap from Rs 140 to Rs 120,” he added.
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